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Hi, I'm Gabi Day and I'm a science nerd who lives with multiple chronic illnesses - Lyme Disease, Ehlers-Danlos Syndrome, and POTS.
Back in one of my more severe flares (peep my hospital chic), I was looking for a way to give my immune system as much of a break as possible.
I started researching every personal care product I was using at the time and it didn't take long for me to realize that I could do way better and there's a lot of bad science out there in clean beauty.
I figured it wouldn't be that hard to find a solid brand that used only the safest ingredients. I was very wrong.
As a true hard-headed and self-motivated Enneagram 8, I decided to create that line my damn self.
I started by teaching myself cosmetic chemistry while stuck in bed undergoing aggressive treatment.
As I slowly gained my strength back I started testing and learning product formulations in the kitchen.
My zone of genius is using botanical ingredients with the safest and best synthetics to make clean products that pack a punch.
Since our 2017 launch, I've doubled down on a sustainable business model with our aluminum, glass, and kraft cardboard packaging PLUS a Refill Program in 2018.
I've also beefed up not only my cosmetic chemistry chops but also my study of yoga and Ayurveda (fun fact: I'm also an RYT-500 and Ayurvedic Health Coach).
Science is awesome. So is Ayurveda. It's possible to use BOTH.
After 3 years of unexplained infertility, 3 pregnancy losses, 6 IUIs, and 2 rounds of IVF, I got pregnant in August 2021.
Our single embryo transfer split into two, and in April 2022 my husband and I became parents to identical twin boys, Oscar & Nico.
While it's getting easier to find nontoxic-ish products for kids, many aren't as strict with their ingredients as I'd like, and almost all of them come in plastic packaging.
So it was a logical next step for Bright Body to start making products for babies and kiddos, and decided to give it a bigger purpose...
When SCOTUS overturned Roe v. Wade in June 2022, I knew I had to do something to fight back.
As a mom by choice, for choice (who happened to have a life-saving abortion), I decided to harness the power of my small businesses. We are proud to donate 1% of our sales to pro-choice causes.
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